Saturday, February 7, 2009

How NOT To Design a Logo

Summary of the Article

Definition of a logo: A logo’s design is for immediate recognition, admiration, loyalty, and an implied superiority. Logos are to indentify organizations and it is used for commerce, and economic entity.

There are some things which you shouldn’t do when you are designing a logo and they are:

1. Using logo design contests: the quality of the logo would be very bad and you wouldn’t want to use that logo.

2. Buying logo from logo businesses: like the logo design contests, the quality is far worse than you will expect.

3. Stock imagery: do not use stock imagery. Ensure that your logo is original.

4. Free Logo Makers: also stay away from free logo makers. The logo wouldn’t have a meaning to it.

5. Getting a design without feedback: ensure that you get feedback from clients, peers and stakeholders.

Source from: http://www.webdesignerdepot.com/2009/01/how-not-to-design-a-logo/

Written by: Jacob Cass for WDD

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